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Text reading 'POWER' with 'DELTA GOODREM' written below on a light pink background.Black text POWER and DELTA GOODREM on a light pink background.
CreationDesign & Experience

POWER by Delta Goodrem

The Power lives In you

A re-imagination of Delta’s fragrance story — where art and nature seamlessly meet. The fragrance bottle draws its inspiration from the worlds of art and architecture — resembling a sculpture, the spherical cap floats over the reeded glass bottle. “The word power represents an internal feeling rather than something you have over people,” Delta Goodrem said of her perfume’s name. “Strength. Confidence. Empowerment. It’s a knowing of yourself. Power, the fragrance, tells this story.”
To support her vision, we created an image series to represent the feeling of inner power blooming into a surreal field of flowers to reference the fragrance's floral notes of White Freesia and Waterlily.

A bottle of POWER by Delta Goodrem perfume with a black spherical cap, surrounded by wildflowers on a bed of dried leaves.
Woman with blonde hair wearing an off-the-shoulder black dress with voluminous sleeves posing against a plain background.
Tilted translucent perfume bottle with black spherical cap labeled 'POWER DELTA GOURREM' surrounded by wildflowers against a beige wall.
Three stacked beige boxes of Power Delta Goodrem Eau de Parfum surrounded by wildflowers with a black sphere beside them.
“A favourite scent can be tied to emotion and memories, and this fragrance, “Power”, was inspired by my song, “The Power”, and staying true to where I was at in my life, captured in the essence of this fragrance. It’s about igniting the power within each of us and owning your most authentic self. It represents an internal feeling. This fragrance is about harnessing the strength and self-confidence to be who you want to be.” — Delta Goodrem
Bottle of POWER perfume by Delta Goodrem with a black spherical cap against a background of green foliage and pink flowers overlaid with text reading 'The POWER lives in you.'
Eau de parfum 125ml with ingredients listed and usage warnings including flammability and recycling symbols.
Ten tall, ribbed glass perfume bottles with black spherical caps arranged in a winding pattern on a field of wildflowers.
Pink rectangular perfume box with embossed abstract figure, labeled 'POWER DELTA GOODREM' and 'EAU DE PARFUM 125ML'.
Blonde woman with blue eyes, red lipstick, and black outfit reclining on a pale surface and gazing at the camera.
Acknowledgements
Features
Credits
Acknowledgements
The Dieline Awards 2023 - Winner, FragranceAGDA Design Awards 2023 - Finalist
Features
The Dieline
Credits
Design
Date Of Birth
3D Visuals
Adrian Bonaventura
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